Without the right tools, predicting the results of your advertising investments is a nightmare. Wouldn’t it be great if your computer automatically predicted your advertising results?

Bionic just added powerful new capabilities to help you predict your advertising results.

See below for a video recording of a webinar that demonstrates these new tools that enable you to estimate advertising performance while media planning, including:

  • Choose your advertising Key Performance Indicators, or KPIs
  • Automatically Estimate KPI goals while creating your media planning your media plan
  • Override and adjust advertising goals
  • Summarize KPI goals in your media plan to set performance expectations
  • Adjust advertising budgets to reasonably achieve desired business outcomes
  • Show KPI goals by placement month by month in an advertising flowchart

See the software in action…