Bionic Ad Sales System Terms of Service

WHEREAS, NextMark, Inc. d/b/a Bionic Advertising Systems (“Bionic”) develops and provides specialized software for use, and provides related services, in the fields of advertising and marketing.  Subject to the terms set forth below, Customer desires to obtain the right to use certain of the specialized software developed by Bionic and to retain Bionic to provide certain related services, and Bionic desires to grant Customer the right to use certain of the specialized software developed by Bionic and to provide certain related services to Customer, as more fully described herein.

NOW, THEREFORE, in consideration of the above premises and the mutual agreements set forth below, the parties agree as follows:

1.        Bionic Service. The Bionic Ad Sales System is comprised of a set of the features described in the applicable Bionic Service Overview as revised from time to time (“Bionic Service”).  For the term of this Agreement, Bionic will provide Customer with access to the Bionic website, through which Customer will be able to access and use the Bionic Service (which includes data and/or other content which is available in connection therewith).

1.1                 Service Level:  Bionic will strive to keep the Bionic Service available at all times.  Customer will promptly notify Bionic via telephone or e-mail of any unexpected or unscheduled interruption in the ability of the Customer to access the Bionic website (“Access Problem”).  Bionic will take commercially reasonable efforts to ascertain whether the Access Problem is within the control of Bionic (“Service Interruption”).  Bionic will use commercially reasonable efforts to remedy any Service Interruption within twenty-four (24) hours of Bionic’s receipt of such notification from Customer and, in any event, as soon as reasonably practicable.  For Service Interruptions occurring during the hours of 9:00 am to 8:00 pm Eastern Time Monday through Friday excluding holidays (“Service Hours”), if the aggregate duration of such Service Interruptions exceeds twenty-four (24) hours in any given calendar month or, alternatively, if the aggregate duration of such Service Interruptions exceeds forty-eight (48) hours during any three (3) consecutive calendar months, then Customer will have the right to terminate this Agreement immediately upon written notice to Bionic.  For any Service Interruption occurring during Service Hours lasting more than one (1) hour, Customers with shall be entitled to receive a credit equal to one day’s worth of Subscription Fees (if any); provided that, for the avoidance of doubt, Subscription Fees do not include any fees other than those identified on the Bionic Service Overview as “Subscription Fees,” (for example, fees for proposal submission, additional users, alerts, and/or navigator service are excluded from the “Subscription Fees” under this sentence); further provided that Customer may not receive more than one-day’s credit during any calendar day period.  Customers with timed access will not be charged for any sessions interrupted by a Service Interruption.  Service Interruptions shall not include Access Problems due to Scheduled Maintenance (as defined in Section 1.2 below).

1.2                 Scheduled Maintenance:  Bionic will periodically schedule the complete or partial shutdown of the Bionic Service or System for maintenance, bug fixes, upgrades, or other reasons (“Scheduled Maintenance”).  Bionic will use reasonable efforts to provide Customer with at least twenty-four (24) hours notice of any Scheduled Maintenance, and will make commercially reasonable efforts to schedule Scheduled Maintenance outside of Service Hours.  The occurrence of any Scheduled Maintenance will not limit or affect Customer’s payment obligations hereunder.  “System” means all networks, systems, software and equipment used by Bionic in connection with the Bionic Service.

1.3                 Software Updates:  The Customer shall have the benefit of all updates and enhancements to the System software.

1.4                 Customer Support:  Bionic will provide reasonable telephone support for Customer’s Users for problem determination, verification and resolution on a call-back basis, and general assistance with use of the Bionic Service, during Bionic’s normal business hours of 9 a.m. to 5 p.m. Eastern, excluding holidays.

1.5                 Data Backup:  Customer’s data will be backed up in accordance with Bionic’s standard procedures.

1.6                 Monitoring:  Bionic Service will be monitored in accordance with Bionic’s standard procedures.

2.                    Grant of License.  For the term of this Agreement Bionic hereby grants to Customer a nonexclusive, non-transferable, non-assignable, revocable license, without the right to sublicense or assign, to access the Bionic website and to use the Bionic Service solely in connection with Customer’s business operations (“Bionic Service License”).  The Bionic Service may incorporate or include certain software and data developed and licensed to Bionic by third parties, in which case Bionic hereby grants to Customer to the maximum extent possible the rights that Bionic is permitted to grant under the license between Bionic and the applicable third party; provided that such license shall not exceed in scope the Bionic Service License.

2.1                 Restrictions on Use:  Customer represents, warrants and covenants that Customer will not sell, re-sell, distribute, transmit, display, disclose, divulge, reveal, report, publish or transfer the Bionic Service to any third party or reproduce or create derivative works based upon the Bionic Service (including data and/or content), or any portion thereof, without the express permission of Bionic; provided, however, that Customer may disclose campaign information, invitations to make proposals, requests for proposal, reports, and data obtained as a result of the Bionic Service with Customer’s clients and prospective clients provided that such reports and data are received by Customer as part of a search completed specifically for such client or prospective client in connection with a proposed marketing campaign.  Customer’s use may be further restricted by its licenses obtained by third-party data providers.  Customer further represents, warrants and covenants that neither Customer nor any of its employees, subcontractors or other personnel will attempt to reverse engineer, reverse assemble, disassemble, decompile, or otherwise attempt to discover the source code of the Bionic Service.  Customer shall not use an automated software program, spider, web-crawler, URL checker, computer “robot” or other program to access the Bionic Service without the express written consent of Company.  In addition and without limitation, Customer agrees to comply with the Robots Exclusion Standard.  Customer shall comply with any acceptable use policy of Bionic as revised from time to time.

2.2                 Ownership:  Customer stipulates and agrees that Bionic is and will remain the exclusive owner of all rights, title and interests in and to the Bionic Service and any materials resulting from services provided hereunder (including all intellectual and other proprietary rights related to any of the foregoing); provided that Bionic grants to Customer a non-exclusive, worldwide right to use such materials for the sole purpose of exercising its rights under this Agreement.

2.3                 Compliance with Laws:  Customer shall not use or permit the Bionic Service to be used (i) in violation of any applicable laws or regulations, (ii) for the propagation of worms,  viruses or other malicious code, (iii) to violate the intellectual property or other rights of others (including without limitation privacy rights), (iv) to engage in any fraudulent, deceptive, illegal or unethical business or other practices or (v) in a disruptive or inappropriate manner.  Bionic reserves the right to suspend the Bionic Services (or a portion thereof) without notice in the event Bionic believes that the Customer’s use (or any end user’s use) of the Bionic Service may be in violation of this section, and to terminate this Agreement for any violation of this section.

3.                    Fees; Expenses; Terms of Payment. In consideration of the rights and licenses granted herein, Customer agrees to pay the Subscription Fees set forth in Bionic Service Overview and any applicable taxes.  These fees are subject to change upon notice from Bionic to Customer.  Customer will be invoiced monthly on the first day of each month. All payments are due within thirty (30) days of invoice.  Any amounts not paid by the due date shall bear interest from the due date at the lesser of the rate of one and one-half (1.5%) percent per month or the maximum permitted by law.

4.                    Term and Termination.

4.1                 Term:  This Agreement will be effective as of the Effective Date and remain in full force until termination.

4.2                 Termination:  (A) Either party may terminate this Agreement at any time with thirty (30) days written notice; provided that, Customer’s right to terminate this Agreement pursuant to this Section 4.2(A) is superseded by any conflicting terms in a Bionic Service Overview.  For the avoidance of doubt, Customer shall have no right to terminate this Agreement pursuant to this Section 4.2(A) prior to the end of the term as described in the applicable Bionic Service Overview. (B) Either party may terminate this Agreement by written notice to the other party in the event that the other party fails to cure a material breach of this Agreement within thirty (30) days of delivery of written notice by the non-breaching party to the other party describing the breach in reasonable detail.  (C) Bionic may terminate this Agreement by written notice to Customer if Customer files a petition in voluntary bankruptcy or makes an assignment for the benefit of creditors, or if any other action is taken or suffered, voluntarily or involuntarily, under any federal or state law for the benefit of insolvents or otherwise granting relief from creditors, except for the filing of a petition in involuntary bankruptcy against Customer that is dismissed within 30 days after filing. (D) Notwithstanding any provision herein to the contrary, either party will have the right to terminate this Agreement effective immediately upon written notice in the event of any material breach by the other party of any of the provisions of Sections 2, 3 or 5.

4.3                 Effect of Termination:  Upon any expiration or termination of this Agreement, the licenses granted to Customer hereunder will immediately terminate.  The expiration or termination of this Agreement for any reason will not relieve Customer of its obligation to pay any amount due and owing prior to the date of expiration or termination and will not affect any other rights or liabilities of the parties which may have accrued prior to the date of expiration or termination.  All terms which by their nature are intended to survive termination or expiration of this Agreement shall survive, including without limitation Sections 2.2, 3, 4, 5, 6, 7, 8, 9, 10 and 12 will survive any expiration or termination of this Agreement.

5.        Confidentiality.  “Proprietary Information” means all of the information, data and software furnished by or on behalf of Bionic in connection with this Agreement.  The Bionic Service and System are Proprietary Information of Bionic and its licensors. Notwithstanding the foregoing, “Proprietary Information” will not include information which:  (i) is or becomes generally known in the trade through no fault of Customer; or (ii) is lawfully disclosed to Customer by a third party who has lawfully acquired the Proprietary Information and is not in breach of a confidentiality obligation with respect to such disclosure.  None of the foregoing exceptions to Proprietary Information shall apply to information that constitutes a combination that can be reconstructed from multiple sources in the public domain and/or in the possession of Customer, none of which shows the whole combination of such information.  Customer covenants and agrees that it will not, except with the prior written consent of Bionic, at any time directly by itself or indirectly through any agent or employee:  (i) reproduce, distribute, transmit, publicly display, modify, create derivative works based upon, or disclose, deliver, display, divulge, reveal, report, publish or transfer to any person or entity, for any purpose whatsoever, any Proprietary Information or (ii) use Proprietary Information for any purpose other than in connection with the performance of its obligations or the exercise of its rights hereunder.  Customer may disclose to the appropriate authorities Proprietary Information that is required to be disclosed by applicable law or order of a court of competent jurisdiction provided that Customer promptly notifies Bionic of such request and reasonably cooperates with Bionic in its efforts to limit the disclosure and/or secure confidential treatment of the Proprietary Information.

6.        Warranties and Representations.  Each party represents and warrants that (a) it has the right to enter into this Agreement, and (b) all necessary actions, corporate or otherwise, have been taken to authorize the execution and delivery of this Agreement, which constitutes a valid and binding obligation of the party.  EXCEPT AS PROVIDED ABOVE IN THIS SECTION 6, BIONIC DISCLAIMS ANY AND ALL OTHER WARRANTIES, WHETHER EXPRESS OR IMPLIED, INCLUDING, WITHOUT LIMITATION, ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE OR NON-INFRINGEMENT. Bionic does not make any representations or warranties of any kind with respect to the use of the Bionic Service or System, and Customer acknowledges and agrees that the Bionic Service (including without limitation related content, databases, requests for consideration and requests for proposal) is provided on an “AS IS” basis without representations or warranties of any kind.  Customer acknowledges and agrees that the Bionic Services rely on Internet and other network connectivity and may rely on email systems, such systems and networks are not always available and do not always function in the intended or desired manner, and as a result the Bionic Service may not provide the desired outcomes.  Due to the variability and complexity of the Internet, other networks and systems (including email systems and related email filters), Bionic cannot guarantee that communications Customer requests to be sent to another user of the Bionic Service (or similar service) will in fact be delivered, received or reviewed, or that communications Customer requests to receive from another user of the Bionic Service (or similar service) will in fact be delivered to or received by Customer.

7.          Release.  If Customer (now or in the future) has a dispute with any other user of the Bionic Service or any related information, services or content, Customer hereby unconditionally releases Bionic and its affiliates, and their respective employees, directors, officers, contractors, representatives and agents, from any and all claims, demands and damages (actual and consequential) of every kind and nature, known and unknown, arising out of or in any way connected with or related to such disputes.  This release applies without limitation to disputes relating to mailing lists, marketing campaigns, requests for proposal, requests for consideration, any agreements, services, deliverables or products based on the foregoing, and any similar matters.

8.        Feedback; License.  Customer may from time to time provide suggestions, ideas, innovations, comments or other feedback (“Feedback”) to Bionic relating to the Bionic Service and/or System.  Notwithstanding anything to the contrary in this Agreement, to the extent Customer provides such Feedback, Customer hereby grants to Bionic a perpetual, irrevocable, worldwide, royalty-free, transferable, non-exclusive right and license, with the right to sublicense, to use, display, perform, copy, publish, distribute, make, have made, sell and otherwise exploit Feedback in any manner Bionic chooses, without attribution, duty to account or other obligation, even if the Feedback is designated as confidential or proprietary.  Customer hereby grants to Bionic a perpetual, irrevocable, worldwide, royalty-free, transferable non-exclusive right and license, with the right to sublicense, to use, display, perform, copy, publish, distribute, make, have made, sell and otherwise exploit content and information provided by Customer in connection with Bionic’s performance hereunder and in connection with the operation of the Bionic Service and related services.   Such license includes without limitation the right to distribute copies of any request for consideration or request for proposal to a Bionic customer.

Without limitation Bionic may use Customer submissions in connection with the operation and improvement of the Bionic Service, including distributing campaigns, requests for consideration, proposals, and other submissions to media planners and others that have requested the same, through Bionic’s Media Magnet™ services or otherwise.  Bionic will use reasonable efforts to (i) not share the Customer campaigns, requests for consideration and proposals with other customers of the Bionic Service and (ii) only share the Customer campaigns, requests for consideration and proposals with the media planner(s) or others that requested the same.

9.        Indemnification.  Customer agrees to indemnify, save and hold harmless Bionic and its affiliates and their respective employees, directors, officers, contractors, representatives and agents, from and against any and all damages, costs, expenses and judgments, including reasonable attorneys’ fees, which arise out of or relate to any claim, demand, dispute or action (i) based on any requests for proposal, requests for consideration, data cards, data, information or other content provided by Customer or that Customer instructs Bionic to use or develop, including without limitation any claims that any of the foregoing infringes any patent, copyright, trade secret, trademark or other intellectual property or proprietary rights, is defamatory or slanderous, or that the collection or use of which violates the privacy rights or contractual rights of another, (ii) based on any request for proposal or request for consideration, any delivery or receipt of services or products related thereto, any agreement(s) related thereto, and/or any alleged or actual failure to perform or damages arising in connection with any such agreement(s), (iii) by Customer’s suppliers, business partners, end users or direct or indirect customers alleging that they were damaged, suffered a loss, or have any other claim by virtue of the use of the Bionic Service or (iv) based on Customer’s breach of Section 2 of this Agreement.


11.     Trademarks & Publicity. Neither party will use the name or any trademarks, trade names and service marks of the other party or its licensors, or the name of any person associated with the other party or its licensors, for any purpose, including without limitation advertising and marketing, without the prior written consent of the other party, such consent not to be unreasonably withheld.  Notwithstanding the foregoing, Customer grants Bionic a non-exclusive, worldwide, license to include Customer’s name and logo on a Bionic webpage identifying Bionic’s clients, and to reference the Customer in Bionic marketing materials.  Any such uses of the Customer’s name or logo shall be done with the prior approval of the Customer, which shall not unreasonably be withheld.

12.     General Provisions.

12.1              Notices:  All notices permitted or required by this Agreement will be personally delivered, sent by reputable private overnight courier with established tracking capability (such as FedEx, UPS, DHL or Airborne) postage pre-paid and marked for next business day delivery, or sent via certified mail postage prepaid to the address first set forth above.

12.2              Entire Agreement; Assignment:  This Agreement, together with the attached Exhibits, which are incorporated by this reference as though fully set forth herein, constitutes the entire agreement between the parties with respect to the subject matter hereof and supersedes all prior or contemporaneous written or oral understandings, agreements and communications with respect to such subject matter.  This Agreement may be modified or amended only by a writing signed by both parties.  Bionic may assign this Agreement in the context of its merger or the sale of substantially all of its assets relating to the subject matter of this Agreement.

12.3              Non-Waiver:  The failure of either party to demand any performance when due, or to pursue any right or remedy arising from the other party’s non-performance of any obligation, will not waive such party’s right to demand such performance at a later time or estop or otherwise bar such party from asserting any claims, allegations or causes of actions, or seeking any remedies that arise from or relate to the other party’s failure to perform.

12.4              Force Majeure: Bionic will not be liable for any failure of or delay in performance directly or indirectly caused by acts of Customer, its agents, employees, or subcontractors, causes beyond the control of the Bionic, including but not limited to acts of God, acts of the public enemy, government acts, Internet and other network connectivity and/or availability problems, fire, floods, epidemics, quarantine restrictions, strikes, civil commotions, freight embargoes, any unusually severe weather conditions, or defaults of or delays by Customer’s employees, sub-contractors and suppliers.

12.5              Choice of Law, Venue:  This Agreement will be governed by the law of the State of New Hampshire without regard to its principles of conflicts of laws.  The parties stipulate and agree that any litigation arising from or relating to this Agreement will be filed and prosecuted before a court of competent subject matter jurisdiction in New Hampshire.

12.6              Independent Contractors:  Each party and its respective employees are independent contractors in relation to one another with respect to all matters arising under this Agreement.  Nothing herein will be deemed to establish a partnership, joint venture, association or employment relationship between the parties.

12.7              Severability:  If any provision of this Agreement is unenforceable, the remaining provisions will remain in effect, to be construed as if the unenforceable provisions were originally deleted.

12.8              User:  A User is an employee of Customer that is authorized by Customer to access the Bionic Service under this Agreement.  Each User must have their own User ID issued to them by Bionic.  Multiple employees may not use the same User ID.  Customer shall only allow access to the Bionic Service to Users.