Here is the latest news on Bionic for Agencies, which is a software tool that centralizes, standardizes, and automates your media planning and media buying.
New Ways to Customize Your Media Planning and Buying System
Bionic’s latest software release adds inline editing for metadata and brings you new ways to customize the tool for your agency.
How to Make Advertising Dashboards… for FREE!
Advertisers love dashboards. But they cost too much, right? Not anymore. With Bionic ↔ Looker integration, you can now make advertising dashboards for free!
Data-Driven Media Planning with AI
This podcast explores the increasingly important role of AI in media planning. While AI is not a magic solution, it recommends ways to start using AI’s power.
Helping You Get Your Job Done: Bionic’s New Knowledge Base
When you’re on a deadline for a media plan or media buy, you can’t afford to waste time digging through a user manual. You just want to get the job done.
How to Turn Your Media Mix Model into a Real Media Plan
Although it’s a great start, your media mix model (MMM) is not a media plan. To get there, you’ll need to transform your model output into an actionable plan.
Most Ad Agencies Are Not Ready for AI
Is your ad agency ready for AI? Sam Altman predicts AI will take away 95% of ad agency work. This disruption is a rare opportunity for those willing to adapt.
How to Use AI to Analyze Your Media Plan Performance
Want to use AI to analyze your media plan performance? Bionic now enables you to export your media plan data for use with your favorite AI tools like ChatGPT.
New Clone Tool for Building Media Plans – Webinar Recording
This is a recording of a live demo of Bionic's new clone tool for building media plans. To learn more about it, see New Clone Tool for Building Media Plans.
New Clone Tool for Building Media Plans
When an ad placement works, it works. When media planning, you want to leverage these gems. Bionic’s new clone tool automates re-use of your old media plans.
Automate Media Plan Placement Dates with Bionic Tools
Media planning is never easy. However, tools like Bionic placement date autocomplete, dynamic end dates, and batch edit can make your life a little easier.