Artificial Intelligence

Need more AI at your agency? Here are tools and tips to help you add artificial intelligence (AI) to your media planning and media buying workflows.

13Oct 2024

Data-Driven Media Planning with AI

This podcast explores the increasingly important role of AI in media planning. While AI is not a magic solution, it recommends ways to start using AI’s power.

17Mar 2024

Most Ad Agencies Are Not Ready for AI

Is your ad agency ready for AI? Sam Altman predicts AI will take away 95% of ad agency work. This disruption is a rare opportunity for those willing to adapt.