Here are the latest innovations from Bionic Advertising Systems that aim to give you a competitive advantage in media planning and media buying.
QuickBooks Integration for Advertising Agencies
Reconciling vendor bills is a nightmare for many advertising agencies. Bionic today unveiled a cure – a new QuickBooks Integration that automates your vendor bill reconciliation and payment workflows from start to finish. It enables your media and finance teams to increase productivity and to work in perfect harmony.
12 Marketing KPIs You Should Be Tracking for Media Buying
Are you tracking the most important marketing KPIs? In their "Media KPIs That Matter” report, the ANA revealed many are using the wrong KPIs in media buying.
How to Estimate Cumulative Reach While Media Planning
One of the most difficult questions you’ll have to answer when media planning is, “what’s the cumulative reach?” Here are 10 ways to estimate cumulative reach.
The Secret to Media Planning for Programmatic Advertising
Programmatic advertising brings media planning problems you don’t have with other media channels. Here are the tools you need to automate your media planning.
Estimate ROAS While Media Planning
Return on Ad Spend – or ROAS – is the most important KPI in media buying. However, few advertisers or agencies have a system in place to predict ROAS while media planning. Without ROAS, you can’t treat media as an investment nor truly optimize your media investment decisions. To solve this problem, Bionic just added powerful new ROAS prediction automation to its media planning software.
New Ad Spots Media Buying Tool
For spots-based advertising media like television and radio, laying down spots by broadcast week is a critical piece of the media planning process. Bionic just added a new ad spots editor tool to speed up your media buying workflow.
New Vendor Bill Reconciliation and Payment System
Advertising vendor bill reconciliation and payment just got a lot easier with Bionic’s new Finance Tab. You will love how it eliminates all the hassles.
How to Automate Insertion Orders, Vendor Bills, Reconciliations, and Payments
Bionic today unveiled powerful new media planning and buying tools for advertising agencies to automate insertion orders, vendor bills, reconciliations, and vendor payments.
Demo of Bionic + Ad-ID Integration
Demo of Ad-ID and integration with Bionic media planning software. Webinar held September 29, 2020. Speakers are Christine Donnelly of Ad-ID and Joe Pych of Bionic.
Better Tools for Media Planning Season
Now is a perfect time to upgrade your media planning system before the crush of the fall season. Bionic for Agencies, the #1 rated media planning software, can help you every day to ease your media planning workflow.