Joe Pych

About Joseph Pych

Joe is the Co-founder and CEO of Bionic Advertising Systems, whose mission is to streamline the media planning and buying. Prior to Bionic, Joe founded NextMark which delivers direct marketing workflow systems. Prior to that, Joe built some of the world’s biggest marketing databases while with Exchange Applications and two mobile computing platforms while with Travelers. Joe holds 3 US patents, has been awarded the MarketingEdge Rising Stars Award, and is among BtoB Magazine’s Who’s Who List. Joe holds a Masters Degree in Computer Science from Rensselaer Polytechnic Institute and Bachelor of Arts Degrees in Mathematics and in Computer Science from Cornell University.
5 Jan 2021

Year-End Reporting Made Easy

By |2021-01-06T08:48:32-05:00January 5th, 2021|

Ugh! Now is the time of year when every advertiser expects to receive a detailed year-end report showing how their advertising budgets were spent and how well their placements performed last year. Without the right system, year-end reporting is a time-consuming slog. However, with Bionic, year-end reporting is easy because Bionic automates your data gathering and streamlines your report creation.

31 Dec 2020

Bionic for Agencies 2021 Capabilities Overview

By |2020-12-31T12:13:12-05:00December 31st, 2020|

In this 5-minute video, you’ll learn why Bionic for Agencies is the #1 rated media planning software. You’ll see how it delivers perfect media plans, beautiful flowcharts, effortless RFPs and IOs, flawless trafficking, diligent reporting, client dashboards, streamlined reconciliations, and much more!

2 Sep 2020

Better Tools for Media Planning Season

By |2021-01-05T17:04:26-05:00September 2nd, 2020|

Now is a perfect time to upgrade your media planning system before the crush of the fall season. Bionic for Agencies, the #1 rated media planning software, can help you every day to ease your media planning workflow.

27 Aug 2020

Speedy Ad Sales Proposals with Beautiful Flowcharts

By |2021-01-05T16:58:03-05:00August 27th, 2020|

Bionic today unveiled new ad sales tools that enable ad salespeople to respond to media planner RFPs in minutes instead of hours, including a new file uploader that imports WideOrbit, Strata (Freewheel), Tapscan, and ProposalXML and creates beautiful flowcharts.

14 Aug 2020

A New Media Planning Experience

By |2020-08-14T14:32:44-04:00August 14th, 2020|

Bionic, the #1 rated media planning tool, today unveiled a new media planning experience that includes new media plan creation tools, search tools, filters, customized views and batch functions like clone and batch edit.

7 Aug 2020

Anatomy of an Advertising Investment Tracking System

By |2020-08-11T09:31:06-04:00August 7th, 2020|

Today’s advertisers aspire to treat advertising as an investment to maximize growth, not an expense to be minimized. Unfortunately, there’s a big problem: advertisers lack the data and technology needed to monitor their advertising investments.

30 Apr 2020

How to Manage Media Planning Remotely

By |2020-05-01T09:25:36-04:00April 30th, 2020|

In this video, Brian Dolan of WorkReduce breaks down how media planning teams can go virtual successfully -- and perhaps permanently -- and the associated higher-order issues that cluster around work (and the tools we use), teams (and communicating with our people), and culture (how individuals respond).

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