Joe Pych

About Joseph Pych

Joe is the Co-founder and CEO of Bionic Advertising Systems, whose mission is to streamline the media planning and buying. Prior to Bionic, Joe founded NextMark which delivers direct marketing workflow systems. Prior to that, Joe built some of the world’s biggest marketing databases while with Exchange Applications and two mobile computing platforms while with Travelers. Joe holds 3 US patents, has been awarded the MarketingEdge Rising Stars Award, and is among BtoB Magazine’s Who’s Who List. Joe holds a Masters Degree in Computer Science from Rensselaer Polytechnic Institute and Bachelor of Arts Degrees in Mathematics and in Computer Science from Cornell University.
2 Nov 2017

Track Advertising Fees Like Never Before

By | 2017-12-26T15:34:52+00:00 November 2nd, 2017|

Bionic is the first media planning tool that properly tracks 100% of your advertising investments, including all those devious little ad technology and data fees. With its latest upgrade, Bionic gives you a level of advertising fee transparency that is unprecedented in media planning software.

28 Feb 2017

5 Signs Your Agency Has Grown Beyond Its Capabilities

By | 2017-12-26T15:34:54+00:00 February 28th, 2017|

As your advertising agency grows and your media buying team expands beyond its few founding members, you will start to experience growing pains. What separates success from failure in reaching the next level is how you deal with these critical issues.