Develop media plans that reach your target audience and achieve your desired results while staying within budget and adhering to industry best practices.
Most Ad Agencies Are Not Ready for AI
Is your ad agency ready for AI? Sam Altman predicts AI will take away 95% of ad agency work. This disruption is a rare opportunity for those willing to adapt.
How to Use ChatGPT to Analyze Your Media Plan Performance
Want to use ChatGPT to analyze your media plan performance? Bionic now enables you to export your media plan data for use with your favorite AI tools.
New Clone Tool for Building Media Plans – Webinar Recording
This is a recording of a live demo of Bionic's new clone tool for building media plans. To learn more about it, see New Clone Tool for Building Media Plans.
New Clone Tool for Building Media Plans
When an ad placement works, it works. When media planning, you want to leverage these gems. Bionic’s new clone tool automates re-use of your old media plans.
Automate Media Plan Placement Dates with Bionic Tools
Media planning is never easy. However, tools like Bionic placement date autocomplete, dynamic end dates, and batch edit can make your life a little easier.
LinkedIn Ads vs. Google Ads: A 30-Day Comparative Analysis
In a 30-day experiment, we pitted LinkedIn Ads against Google Ads to see which platform offers the best value for our advertising spend. Here are the results.
How to Automate Campaign Naming Conventions with Bionic
You can finally ditch those spreadsheets with all the CONCATs and VLOOKUPs. Bionic now totally automates campaign naming conventions. Here’s how it works.
Bionic Unveils “Custom Fields Everywhere” in Media Planning
When media planning, you can never have enough data. Unlike other systems, Bionic enables you to customize your media planning platform. Here’s how to do it.
The 4 Key Takeaways from the 4A’s Media Essentials Course
In the 4A’s Media Essentials course, we learned how to develop a modern media strategy and media plan, plus the latest trends in the digital media landscape.
Speed Your Media Planning Workflow with Keyboard Shortcuts
Do you miss Excel keyboard shortcuts? Bionic just added a couple new shortcuts to help you move around your media plan faster, without using your mouse.