Unfair advantage? Bionic ad sales software helps you boost advertising sales by presenting your inventory to media buyers and automating leads, RFPs, and IOs.
Respond to RFPs Faster with Bionic for Ad Sales
With Bionic for Ad Sales, you now have a faster and more intuitive way to respond to RFPs by uploading Proposal XML files.
How to Solve the “Swivel Chairing” Problem in Advertising
Advertising has always had a swivel chairing problem. Digital advertising made it worse. Now, CTV, SPO, RMN, and new ad platforms are exacerbating the problem.
Bionic Unveils DEI Scorecard for Media Supplier Diversity
Advertisers struggle to track progress on their media supplier diversity initiatives. Here is a new DEI scorecard tool that brings much needed accountability.
How to Find Black Owned Media for Your Media Plan
Finding diverse suppliers is advertisers' #1 obstacle to achieving diversity goals. Bionic just unveiled two new tools that help you find Black Owned Media.
2021 Year in Review
Despite the challenges of 2021, I’m proud to report the team here at Bionic made significant progress through big upgrades to our software for advertisers, agencies, and ad sales teams. Here are some of the highlights of the past year:
New Ad Spots Media Buying Tool
For spots-based advertising media like television and radio, laying down spots by broadcast week is a critical piece of the media planning process. Bionic just added a new ad spots editor tool to speed up your media buying workflow.
Speedy Ad Sales Proposals with Beautiful Flowcharts
Bionic today unveiled new ad sales tools that enable ad salespeople to respond to media planner RFPs in minutes instead of hours, including a new file uploader that imports WideOrbit, Strata (Freewheel), Tapscan, and ProposalXML and creates beautiful flowcharts.
Finally, Instant Messaging for Media Professionals
Introducing Bionic Messenger – a new instant messaging tool that streamlines communication between media planners, media buyers, and ad sales reps.
Coronavirus Aid for Ad Sales Teams
Bionic is offering ad sales teams a Coronavirus Aid program which includes free audits of ad program listings, free contact manager tool, free upgrades to premium, and free media planner webinars.
New Tool Keeps Ad Sales Contacts Up to Date
Bionic just unveiled a free tool that makes it easy for ad sales teams to manage ad sales contact information and communicate updates to media planners and media buyers.