News and Articles

27 Aug 2020

Speedy Ad Sales Proposals with Beautiful Flowcharts

By |2021-01-05T16:58:03-05:00August 27th, 2020|

Bionic today unveiled new ad sales tools that enable ad salespeople to respond to media planner RFPs in minutes instead of hours, including a new file uploader that imports WideOrbit, Strata (Freewheel), Tapscan, and ProposalXML and creates beautiful flowcharts.

14 Aug 2020

A New Media Planning Experience

By |2020-08-14T14:32:44-04:00August 14th, 2020|

Bionic, the #1 rated media planning tool, today unveiled a new media planning experience that includes new media plan creation tools, search tools, filters, customized views and batch functions like clone and batch edit.

7 Aug 2020

Anatomy of an Advertising Investment Tracking System

By |2020-08-11T09:31:06-04:00August 7th, 2020|

Today’s advertisers aspire to treat advertising as an investment to maximize growth, not an expense to be minimized. Unfortunately, there’s a big problem: advertisers lack the data and technology needed to monitor their advertising investments.

30 Apr 2020

How to Manage Media Planning Remotely

By |2020-05-01T09:25:36-04:00April 30th, 2020|

In this video, Brian Dolan of WorkReduce breaks down how media planning teams can go virtual successfully -- and perhaps permanently -- and the associated higher-order issues that cluster around work (and the tools we use), teams (and communicating with our people), and culture (how individuals respond).

2 Apr 2020

Coronavirus Aid for Ad Sales Teams

By |2020-04-08T14:47:46-04:00April 2nd, 2020|

Bionic is offering ad sales teams a Coronavirus Aid program which includes free audits of ad program listings, free contact manager tool, free upgrades to premium, and free media planner webinars.

18 Mar 2020

Media Planning at a Distance

By |2020-04-03T15:09:29-04:00March 18th, 2020|

“Social distancing” is disrupting the workflow of media planning teams. Bionic is here to help you keep your media planning team operating with minimal disruption.

12 Mar 2020

Bionic Links with Ad-ID to Boost Advertising Accountability

By |2020-03-12T16:49:29-04:00March 12th, 2020|

Bionic today unveiled integration with Ad-ID in order to enable greater transparency and accountability in the advertising marketplace, eliminate costly errors associated with the inconsistent use of advertising asset identifiers throughout the advertising supply chain, and enable more granular audience measurement across multiple platforms.

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