A Swifter, More Fluid Media Planning Experience
Speed and usability are irreplaceable when building media plans, which is why Bionic’s latest upgrade injects even more of both into its media planning software.
16
Sep 2016
8
Sep 2016
9 More Media Software Integrations Added to Bionic
Bionic Media Planning Software was built from the ground up to play nice with other systems. This allows you to reap the benefits of truly comprehensive marketing metrics. Bionic's modern, cloud-based adapter architecture makes it easy to connect to your systems – both commercial and proprietary – via secure APIs and data feeds.
30
Aug 2016
Faster Media Planning Software
The advertising industry waits for no one. Bionic’s latest upgrade allows you to blaze through media plans, rapidly generate graphics and swiftly jump from screen to screen.
23
Aug 2016
Unlock the Hidden Power of Google Analytics Campaign Tracking with Bionic Media Planning Software
Bionic media planning software unlocks the power of Google Analytics campaign tracking by automating the generation of perfect tracking URLs.
9
Aug 2016
3 Tips For Presenting Media Plans That Get Approved
If the media plan is not approved, then the ads won’t run. If the ads don’t run, you don’t get paid. Here are three tips for getting your media plan approved.
4
Aug 2016
How To Estimate Advertising Reach While Media Planning
Estimating the reach of your advertising placements used to require an advanced math degree. Not anymore. Bionic now automatically calculates your reach right in your media plan. Now you can know your reach before you run your ads.
28
Jul 2016
Bionic Now Automates Ratings, GRPs, Reach, and Frequency
Bionic’s upgrade stores and automatically calculates more of the key metrics media planners rely on: reach, frequency, GRPs, CPP, Impressions, CPM, and more.
19
Jul 2016
Remember why you got into advertising?
“Remember why you got into advertising?” That’s the first line of a new animated video called “This is Bionic,” which highlights Bionic’s core beliefs and goals. The video lets the team tell the story of how Bionic is bringing the joy back into advertising. How many voices can you recognize?
15
Jul 2016
Tyler Kruse joins Bionic as its Communications Director
Tyler Kruse has just joined Bionic Advertising Systems as our Communications Director. He just started four days ago, but he’s already become best friends with every single person here in the office by using a Hawaiian indulgence...
13
Jul 2016
5 reasons Pokémon GO is actually a metaphor for media buying
We're beginning to think media buyers make the best Pokémon trainers.